1. Eligibility

Participation is open to brands selling products directly to customers.

2. Mandatory Discounts

• Minimum 30% and maximum 70% across all products
• MRP, discount percentage, and final selling price must be clearly displayed

3. Inventory Verification

Selling Room™ reserves the right to verify inventory quality, authenticity, and pricing.

4. Penalties

• First violation: ₹10,000 fine
• Second violation: ₹25,000 fine
• Third violation: Stall closure without refund

5. Brand Integrity

Selling Room™ ensures discounting practices do not dilute brand perception or consumer trust.